UWSP Grad Creates Culver’s Graphics

Stevens Point native Kelly Lutz never imagined she would design graphics for Culver’s and occasionally eat in the test kitchen.

Lutz said she did not know she was applying to be the graphic designer at the headquarters of Culver’s. Her office is down the hall from the CEO Craig Culver, at the headquarters in Prairie du Sac.

“One of my favorite parts of working there is the frozen custard,” she said, “I am a fanatic and people never believe me when I say I can eat a whole tall size.”

Kelly Lutz, UWSP grad and current graphic designer for the Culvers franchise. Photo courtesy of Kelly Lutz.

Kelly Lutz, UWSP grad and current graphic designer for the Culvers franchise. Photo courtesy of Kelly Lutz.

Besides the food, Lutz said she enjoys creating graphics for non-profit fundraisers held at Culver’s that help people in need.

An alumna of the University of Wisconsin-Stevens Point, Lutz said the graphic design program is one of the best. Lutz said she encountered many designers who had not received similar training.

“Our senior show that we did in the Department of Art and Design was so important,” Lutz said, “We got to meet people and network with designers in our fields.”

Jillian Noble, assistant professor of graphic design, had Lutz as a student for three years. She remembered Lutz being close with her classmates and enthusiastic.

“She was always prepared, always quick to make a joke and very outgoing,” said Noble, “She was heavily involved with our student chapter of the American Institute of Graphic Arts and, as a part of that, worked really hard to give students at UWSP exposure to professional design opportunities.”

“Kelly sets a great example for our current students about the importance of hard work, determination, humor and talent both in school and out in the real world,” said Noble.

 

Emily Margeson

Contributor

emarg634@uwsp.edu

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